Analyst note
The Migros-owned network runs 15 clubs in Zurich under the Activ Fitness and Fitnesspark names.
Convenience over credibility. Fun, social, lightly inflated.
Signature trait: Switzerland's biggest operator
The Migros-owned network runs 15 clubs in Zurich under the Activ Fitness and Fitnesspark names.
Convenience over credibility. Fun, social, lightly inflated.
Five pillars from the facts above, weighted and combined by the published rubric. Pillars marked est. aren't published by the gym and use the default for its type.
Competition-grade kit in the sourced equipment list: calibrated plates, platforms, specialty bars, strongman implements, premium machine lines.
From the gym's published rules: allowed 10, liquid only 5, banned 0.
What the gym is built for: strength clubs 10, bodybuilding 8, hybrid 7 … HIIT studios 1.
Federation affiliation, notable athletes and history, and how long it has been going.
Saunas, spas, pools, lounges, cafés. Counts against the multiplier.
Gym multiplier × lift honesty. Standard claims on the left, the truth on the right.
| Lift | Claimed | Real |
|---|---|---|
| Bench Press (free bar)ego factor 1.00× | 100 kg | 26 kg |
| Back Squat (full depth)ego factor 1.00× | 140 kg | 36.4 kg |
| Deadliftego factor 1.00× | 180 kg | 46.8 kg |
| Overhead Pressego factor 1.05× | 60 kg | 16.4 kg |
| Hip Thrustego factor 0.70× | 160 kg | 29.1 kg |
| Leg Pressego factor 0.25× | 300 kg | 19.5 kg |
What a 100 kg bench at Activ Fitness is worth elsewhere: the claim you'd need at each gym to match it. To match a 100 kg Activ Fitness bench at Basic-Fit, you'd need to claim 144.4 kg.
The benchmark chains either side of it.
| # | Gym | Multiplier |
|---|---|---|
| 11 | AspriaASPR Brussels |
0.27× |
| 12 | David LloydDLLY London · Brussels |
0.27× |
| 13 | KlayKLAY Paris |
0.27× |
| 14 | Activ FitnessACTV Zurich |
0.26× |
| 15 | CMG Sports ClubCMG Paris |
0.26× |
| 16 | DiRDIR Barcelona |
0.26× |
| 17 | Anytime FitnessANYT Barcelona |
0.23× |
Where every fact on this page comes from. Last checked 25 September 2026.
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