Analyst note
A Paris-based mid-market chain with somewhere between 9 and 23 clubs, depending on who's counting.
Convenience over credibility. Fun, social, lightly inflated.
Signature trait: Paris mid-market chain
A Paris-based mid-market chain with somewhere between 9 and 23 clubs, depending on who's counting.
Convenience over credibility. Fun, social, lightly inflated.
Five pillars from the facts above, weighted and combined by the published rubric. Pillars marked est. aren't published by the gym and use the default for its type.
Competition-grade kit in the sourced equipment list: calibrated plates, platforms, specialty bars, strongman implements, premium machine lines.
From the gym's published rules: allowed 10, liquid only 5, banned 0.
What the gym is built for: strength clubs 10, bodybuilding 8, hybrid 7 … HIIT studios 1.
Federation affiliation, notable athletes and history, and how long it has been going.
Saunas, spas, pools, lounges, cafés. Counts against the multiplier.
Gym multiplier × lift honesty. Standard claims on the left, the truth on the right.
| Lift | Claimed | Real |
|---|---|---|
| Bench Press (free bar)ego factor 1.00× | 100 kg | 26 kg |
| Back Squat (full depth)ego factor 1.00× | 140 kg | 36.4 kg |
| Deadliftego factor 1.00× | 180 kg | 46.8 kg |
| Overhead Pressego factor 1.05× | 60 kg | 16.4 kg |
| Hip Thrustego factor 0.70× | 160 kg | 29.1 kg |
| Leg Pressego factor 0.25× | 300 kg | 19.5 kg |
What a 100 kg bench at CMG Sports Club is worth elsewhere: the claim you'd need at each gym to match it. To match a 100 kg CMG Sports Club bench at Basic-Fit, you'd need to claim 144.4 kg.
The benchmark chains either side of it.
| # | Gym | Multiplier |
|---|---|---|
| 12 | David LloydDLLY London · Brussels |
0.27× |
| 13 | KlayKLAY Paris |
0.27× |
| 14 | Activ FitnessACTV Zurich |
0.26× |
| 15 | CMG Sports ClubCMG Paris |
0.26× |
| 16 | DiRDIR Barcelona |
0.26× |
| 17 | Anytime FitnessANYT Barcelona |
0.23× |
| 18 | FitXFITX Berlin |
0.23× |
Where every fact on this page comes from. Last checked 25 September 2026.
Spotted something wrong, or run this gym and want a change? Get in touch with a source and we'll fix it.